Media Network & Publishing Group
Hello! We are Samuel and Audrey.
Founded by Samuel Jeffery (Quantitative Strategist) and Audrey Bergner (Creative Director), the Samuel & Audrey Media Network is a digital publishing ecosystem that reflects our dual obsessions: rigorous data and narrative soul. From systematic asset allocation on Picture Perfect Portfolios to the experiential journalism of That Backpacker and the deep regional coverage of Che Argentina Travel, we provide definitive resources for a global audience of over 800,000 subscribers and 250 million unique viewers.
These days, our biggest adventure is showing the world to our daughter, Aurelia. Traveling as a family has evolved our style—we move slower, dig deeper, and favor the quiet magic of places like British Columbia and Patagonia over ticking boxes. We are just as likely to be found doing a deep dive into regional logistics as we are exploring a playground in Tokyo.
We are also unapologetic about our love for food and the outdoors. Whether we’re analyzing portfolio risk or hunting for the best empanada in Salta, we are driven by curiosity. We will happily fly halfway across the world just for a specific meal or a mountain view.
Currently, we split our time between South Alberta, Canada (May-Oct) and the Sierras de Córdoba, Argentina (Nov-Apr), where we are actively managing the renovation of a historic family hotel property.
Investment Strategist & Media Architect. Creator of the "Expanded Canvas" portfolio framework. Cited by Mount Lucas, Nasdaq, and Investing.com. 2x World Travel Award Winner with a passion for exploring Patagonia, British Columbia, and Japan.
Travel Writer & Regional SpecialistStorytelling Soul. Founder of Che Argentina Travel and architect of "Project 23" — a mission to document every Argentine province. Leading our Hotel Restoration in Córdoba.
Detailed and first-person immersive travel guides, cultural immersion, and family adventure with a focus on culinary curiosity.
Global AuthorityThe flagship travel authority. Photography, travel guides, and travel planning and itineraries spanning 75+ countries.
Regional AuthorityThe "Project 23" Initiative: Travel guides, travel itineraries, and boots-on-ground local experience in non-touristy locations.
Finance (YMYL)Quantitative finance education, expanded canvas portfolios (return stacking), and risk-parity asset allocation for the sophisticated DIY investor.
Strategic Partners: TripAdvisor, Viator, Expedia, Merrell, Rode, Google, Lenovo
Campaigns: German National Tourism Board, Visit Britain, Tourism Nova Scotia, Visit Finland